Design | Branding | User Experience
With an unsettling and challenging year coming to an end, we helped our client create and launch #DevDecember, a digital campaign, celebrating the best dev moments of 2020.
Objective
While we've all been tested, there also have been uplifting moments - and Microsoft Azure does not want to forget about all the amazing things their community has made happen throughout the year 2020.
Strategy
Created and shared some of the most inspiring and exciting dev moments from 2020, over four weeks in December. Created a digital campaign that was launched through diverse digital touch-points. Ensured consistent execution of branding, visuals and design across all channels and communications, while remaining relevant to the target audience.
Assets
Sway page, used as the homepage, over 180 animated and static social media posts, 6 Blog posts, campaign launch and summary email, 14 PowerPoint guide-decks, used by Sales representatives, swag and gamification items.